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Self-Replication, The All Important Third Step in Affiliate Marketing
'Self-replication' sounds like science fiction but it's not. It has nothing to do with cloning, in a biological sense. What I'm writing about here is a third and very important step of affiliate or multi-level marketing. If you sell products retail or by commission, your sales are one time but, of course, you hope that you will have repeat customers. This involves good product quality and good customer support. Anything that involves recruiting or sign-ups requires this third step of duplicating what you have done. What have you done? Step one, you have started. You have selected the affiliate programs you want to make money with. Step two, you have advertised and gotten some sign-ups under you. Great, but really you are still in the starting stage. The real work is just beginning. If you fail to contact your new sign-ups, chances are you will lose a good percentage of them in a few short weeks or months. The internet is full of 'tire kickers' and 'lookers' who will move right on to the next thing, if something doesn't automatically happen overnight with whatever they've just signed-up for. You must seize your window of opportunity to contact them and try to make converts out of them. First, welcome them as part of your team. Congratulate them on the smart decision they have made in signing-up. You must try to 'light a fire' under them and get them excited about the benefits they will get and the profits they will make by working your program. Relate to them whatever successes you have had. If you are new to the program yourself and have not made a lot of sales yet, don't be intimidated! Don't make a bunch of stuff up, though. Do a little research with your own program. Somewhere they will tell you what the sales potentials are and you can use this information in your pitch. Most importantly, offer to help them out and give them whatever sales tips or information has worked for you. Your success depends on their success. Lastly, stress to them the importance of sharing this information with their own sign-ups. Remember; your success depends on this relationship that you build with others! Brian Beshore has been involved with Internet Marketing for several years. He publishes his own Home Business Guide. http://www.surfinsafari.net
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