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Copywriting Information

Want to Make More Money as a Freelance Writer? Here are 10 Reasons To Consider Copywriting


Looking to chuck that full-time job for a life of full-time writing? Or maybe you've already dumped the day job but aren't quite as busy as you'd like to be. Why not take a closer look at copywriting?Copywriting, also known as business or promotional writing, can do more than put a few extra bucks in your wallet - it can also help you develop as a writer.

Top 7 Things To Do Before You Hire A Copywriter


Now that you've decided to hire a copywriter, how do you go about finding one? Here are seven things to look for to make sure the match is a good one.#1 - Define your expectations.

Memorable Sales Copy -- How to Write it


Want to know the secret of creating MEMORABLE promotional copy? Sales copy that actually stays with your customers long after they've finished reading it?Then master the art of using words to create pictures in your customers' heads.If you can describe your products or services in such a way that it forms images in your customers' heads, well, then you've just created something that will last long after the marketing is over.

No-Holds-Barred Conversation with Dan Lok - Part 1


Question: If you were starting out and had no references or a substantial resume, how would you go about finding paying customers for your services?To answer your question, I'll assume you're a junior copywriter or marketing consultant.When I first started out and didn't know a soul, I'd open the yellow pages and cold-call the business owners.

Freelance Writers: Double Your Income


Freelance writers are a strange group of people when it comes to running their own businesses.They are outspoken and enthusiastic while selling their clients' products and services, but are hopelessly shy and reticent about blowing their own horns.

Three Tips For Magnetizing Your Copy


The difference between good copy and great copy is the number of actions it generates. The more actions the copy drives, the greater the copy is.

Are Long Copy Salesletters Scams?


A passionate debate is currently raging in the Copywriters Forum about long versus short copy. (If you haven't joined, do so.

Prevent Procrastination With Positive Pressure


My wife and I recently bought a house.It's currently being built and moving day is slated for December.

Its Not What You Say But How You Say It


Copy is all about words. Or is it?Copy is about using words to describe the benefits of your offer.

The Biggest Mistake Copywriters Make


Most of the sales pieces people ask me to rewrite seem to offer great products and services. In fact, some of their offers are so good, prospects would be crazy to turn them down.

How to Write Carrot-Wielding Copy!


A significant reason behind websites that fail is the lack of an effective direct response sales message. Such a message is comprised of three elements (it must be):Captivating (it captures the reader's attention) Riveting (it pulls her into reading further) Engaging (it calls her to act)How can you incorporate those three vital elements? If I were to answer that question adequately it would likely take me an entire book the size of an encyclopedia! But for now, let me give you a succinct explanation.

Headlines That Pull, Persuade and Propel!


When writing direct response copy, there are a few things that can maximize the responsiveness of your message. The first and most important element that can turn any website, salesletter or ad into an action-generating mechanism is the headline.

Want a Sticky Site That Sells? Forget Content!


An interesting debate is currently raging among copywriters, web designers and content developers about the differences, if any, between writing copy for the web versus writing content.According to prolific copywriter Nick Usborne of ClickZ.

Boost Your Conversion Rate In Three Steps


When I critique, edit or rewrite sales copy, I discover that many clients commit common errors. Granted, not all of them are writers.

Be Contagious... Spread The Word!


"Melissa" invaded our computers in late 1999, then "I Love You" in 2000. A year later, the "homepage.

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Best Syndication

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Best Syndication, CA - Jul 1, 2008
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Web copywriting: setting the record straight
Bizcommunity.com, South Africa - Jun 30, 2008
As it turns out, web copywriting is a contentious issue - peppered with strongly differing views and hotly defended opinions. At this kitchen of contention, ...


ABC Copywriting Unveils New Website
PR-USA.net (press release), Bulgaria - Jun 28, 2008
(PRWEB) June 27, 2008 -- ABC Copywriting, the independent copywriting agency based in Norwich, UK, has created a new site providing full details of its ...


"I received calls from people interested in my new business within ...
MediaSyndicate (press release) - Jul 1, 2008
"The Writing Workshop copywriting course consists of copywriting lessons backed up by lesson tasks, workbooks and assignments to ensure you get the results ...


Web copywriting a different beast to copywriting
Bizcommunity.com, South Africa - Jun 12, 2008
And just because web copywriting and copywriting have one word in common, doesn't make them the same animal. In truth, they're two different beasts ...


Puppy's Picks 06/30/08
Search Engine Guide, TX - Jun 30, 2008
There's a great post over at Copyblogger right now that looks at the difference between hard sell copywriting and soft sell copywriting. ...


PR Web (press release)

Optimum7 Internet Marketing Introduces SEO Copywriting Services
PR Web (press release), WA - Jun 4, 2008
Optimum7 is pleased to announce the addition of SEO Copywriting Services for its clients. Search Engine Optimization (SEO) is a service that promises to ...
Internet Marketing Services Company Cybertegic Shares its Tools to ... The Open Press (press release)
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NewsReleaseWire.com (press release)

So Cal spurs volunteerism through comic copywriting-Such as 'Will ...
NewsReleaseWire.com (press release) - Jun 14, 2008
So Cal spurs volunteerism through comic copywriting-Such as 'Will work for Korean BBQ' bylines. With floods in the Midwest and the loss of a favorite ...


Copywriting and translation services now available in 11 official ...
Bizcommunity.com, South Africa - Jun 9, 2008
Recently relaunched Copywriters.co.za - the freelance copywriters collective - now introduces a translation, proofreading and editing service in over 140 ...


Copywriting: Words To Make Your Visitor Buy Your Product
Gather.com, MA - Jun 12, 2008
However, most copywriting ads lack the call to action statement. Missing this vital part of your copywriting can mean a significant loss in your potential ...

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